Jelen pivo is Serbia’s leading beer brand with a long tradition and consistent quality. It’s a strong and recognizable national beer brand that’s part of a brewing tradition dating back more than 255 years. Jelen is the best-selling beer brand in the south-eastern European region.
- Monde Selection 2010 – Big golden medal (for the 12th time) and golden medal for quality (for the 3rd time)
- Most Popular Product with Men – the result of the poll conducted by Moja Srbija (My Serbia) Citizens’ Association in 2009
- Best beer of the Beer Fest – by votes of audience for the 6th time since 2004
- The Best Beer Brand from Serbia 2010 in the beverage category in a campaign conducted by the Ministry of Trade and Services, Serbian Chamber of Commerce and business daily Privredni Pregled.
- Most Popular Beer in Serbia –the result of the poll conducted by Moja Srbija (My Serbia) Citizens’ Association in 2010
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Molson Coors Brewing Company
Sure, we’re passionate about great beer, but it’s our longstanding relationship with our drinkers that really inspires us. We want to be their first choice for any occasion, so we offer a broad range of brands to suit any taste—we have beer for every beer lover.
Dedication never tasted so good. With more than 350 years of combined brewing heritage, we’re more passionate than ever about making great beer. We’ve won many international awards, but awards aren’t as important as great beer. We’re always working to perfect our brands and develop new ones to delight the world’s beer drinkers.
At Molson Coors, our master brewers uphold our brewing traditions and inspire us to innovate. Their expertise in the art and science of brewing is evident in each of our award-winning brews. Many of our brewers are educated in biochemistry, biology, or engineering.
To ensure that brewing traditions are passed down through the generations, Molson Coors’ seasoned brewmasters spend time to mentor up-and-coming brewers.
Brewing greatness means our work is never done. And that’s fine, because we really like what we do.
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