02/20/2020 | 7:00 pm - 9:00 pm
Event Brand Warsteiner
Warsteiner Masskrugen Challenge at Reichenbach Hall NYC
Test your Beer Stein holding skills at the Reichenbach Hall Warsteiner Masskrugen Challenge! The contest will be limited to 10 contestants and there will be a Grand Prize!
The Warsteiner Brewery was founded in 1753, and today is one of the largest privately held breweries in Germany. Its flagship is the Warsteiner brand, one of Germany’s leading premium pilsener brands.
But WARSTEINER is equally successful around the globe: The brand is served in more than 60 countries worldwide. The export business is supported by its own sales organizations abroad as well as through cooperation agreements with international partner breweries. In several countries WARSTEINER is produced under license agreements.
The Warsteiner Brewery is family-owned and has its headquarters in the Sauerland region in the German state of Westphalia. Today, the company is managed by the 9th generation of the Cramer family, Catharina Cramer. Its history of unparalleled rise from a mere regional beer to an international premium brand is rooted in the concepts of tradition and innovation—values which still today define the company as well as the brand.
Reichenbach Hall Warsteiner Masskrugen Challenge, Thursday, February 20th, 7pm.
5 W 37th St.
New York, NY 10018
MUNICH IN MIDTOWN
When two Germans immigrated to New York City back in the first half of the last century, they brought with them a hearty appreciation for German culture, German food, and especially German Bier. Willy and Gerda raised their family in their humble New York City home, but weekends were anything but humble for the Reichenbach clan. Gerda spent hours in the kitchen, and when everyone arrived, a sumptuous repast of cold cuts, sausages, schnitzels and other German specialties were served along with loaves of pumpernickel and rye bread. Of course, the family discussions were always lively thanks to the salutary effects of their favorite beverage. A festive mood warmed the hearts of all who attended these little Oktoberfest like parties every weekend.
As it turns out, a couple of the grandchildren grew into adulthood and their passion for great food never waned; but intensified. Not surprisingly, these boys also developed a healthy appreciation for good German beer. With memories of weekends at Willy and Gerda’s always in mind, Keith and Willy Reichenbach, a.k.a. the “Beer Brothers, ” developed the concept for a great German beer and eating hall where it feels like Oktoberfest every day. Reichenbach Hall is here for you today. We hope you enjoy it. Prost!